When your team needs to solve messaging product innovation design communication marketing brand consumer challenges, we're your partner.
Why Quantum Leap?
Experienced Strategists
Industry executives as dedicated partners
Quant & Qual Methods
Custom human-centered learning
Tools & Technology
Curated solutions applied to your needs
Cutting-edge methods to
Accelerate Results.
Deep real-world skills to
Identify Hidden Insights.
Nearly
20
Years of Experience
Over
700
Projects Completed
More Than
135
Brands Served
At Least
20,000
Cups of Coffee
Our sweet spot is providing advanced insights expertise every step of the journey, from initial idea conception to marketplace rollout.
Spark
Reactions and emotions to generate new ideas
Understand
Needs of consumers and customers
Build
New products, services, and brands
Communicate
Value props, positioning, and messaging
Our Insights Services
Our expertise is crafting meaningful stories from data, leveraging mixed-method quantitative and qualitative approaches to solve your most pressing business challenges.
We provide clients with a broad range of services and approaches, including:
•Agile Surveys
•Attitude & Usage Studies
•Blogging Studies
•Brand Positioning
•Brand Strategy
•Brand Tracking
•Communication Strategy
•Concept Tests
•Conjoint Analysis
•Creative Development
•Customer Journey Studies
•Design Research
•Diary Studies
•Ethnographies
•Expert Interviews
•Facilitated Workshops
•Focus Groups
•In-Depth Interviews
•Innovation Research
•Mobile Ethnographies
•Need States
•Path to Purchase
•Personas
•Segmentation
•Shop-A-Longs
•Short-Term Communities
•UX Research
•Value Prop Development
Our Secret Sauce
Our mission is to help companies make data-driven decisions with confidence by delivering transformative insights.
We do that by leveraging two beliefs that have been so crucial to project success that they became founding principles for our company.
The first is that there is no substitute for having the best people on a project. And the second is that how you manage a project – not just what you promise in a proposal but how you follow through day-to-day – determines how impactful the results will be.
While these concepts may seem obvious, delivering on them by producing consistently excellent and actionable results is like doing several puzzles at the same time.
But problem-solving is our passion. There's nothing like partnering with others who also truly love what they do, unlocking growth by thinking several steps ahead, collaborating in an agile way, and creating innovative solutions that actually deliver the results that were promised.
Companies are always evolving, and so are their challenges. To turn those challenges into opportunities, you need a winning strategy from a savvy and nimble insights partner with the expertise to unlock transformative insights you can use.
At Quantum Leap Insights, that's what we deliver.
Our Core Values
Joey Doney
Founder
As an insights industry executive with nearly 20 years of experience on both the supply side (Ipsos, Kelton, Brado) and the client side (Nike, Mattel, Keurig Dr Pepper), Joey has developed and directed multi-disciplinary global initiatives for many of the most iconic brands in the world.
Additionally, she has leveraged her deep expertise in insights, strategy, and innovation across a range of industries – Retail, CPG, Technology, B2B, Fashion, Entertainment, and more – to drive product, brand, digital, and marketing for dozens of Fortune 100 and Fortune 500 companies.
Joey holds a Master's Degree in Integrated Marketing Communications from Northwestern University. When she's not working, she loves spending time with her family and friends.
